The
computer fair hosted by IT Dealers Association (ITDAS) ended on a
high note with nearly Rs 8 lakh of transaction being concluded in the
3-day event. The computer fair, which started on January 12, 2012 was
inaugurated by Sanjay Singh, IG, North Bengal at City Garden. It
registered over 1 lakh footfalls throughout the event. Around 68
stalls were put up by 40 participating companies and in addition, 10
pavilions were put up by 10 other participants. “In total, we had
50 participants in the mega event. Profile for exhibits included
laptops, desktops, tablets, PDAs, smartphones, internet and intranet,
security risk management, computers, computer networks and
electronic document management. The event was supported by
automobile companies like Honda, Hero Honda and Chevrolet,” said Bijay
Agarwal, president, ITDAS.
Further,
ITDAS claimed that it offered the best deals on laptops, desktops and
other peripherals for the consumer segment, although the primary
targeted audience was the corporate sector. “The market in
Siliguri is at a standstill with no profit no loss kind of scenario.
The fair was primarily targeted to the corporate players in the area
and the focus for the participants was over displays and showcasing
their products,” he added. However, considerable corporate
enquiries have been from the fair. ITDAS is expecting these enquires
to be generated during February when the financial year analysis is
deemed to begin. “End-customers gained not only on the price front
but also on gifts and other promotional freebies,” Agarwal stated.
Meeting with success, ITDAS is planning to repeat the same tempo next
year too and is expected to raise the total fair budget to exceed at
least Rs 40 lakh. This year, it was Rs 30 lakh.